We have some exciting news, our Language Immersion destinations are growing to ASIA. One of our newest additions is KOREA. After receiving many enquiries for Korean language programs we decided to take a deeper look into why is the Korean language trending in 2024.  Not only Korean, Japanese and Mandarin.  

The rise of Korean culture and trends across industries is undeniable from K-Pop to K-Beauty to K-Drama, the world is going K-crazy! There is certainly a Korean Wave (Hallyu) happening and we are all here for it!   An article written by SBS KOREA, explains.. 

Experts attribute the surge in Korean language learners worldwide to the growing interest in Korean popular culture, commonly known as the Hallyu, or 'Korean wave'. 
 
Even Jung at Campsie Public School says Korean popular culture has become a motivating factor for students' learning.When we do music integrated with Korean ... I can see their engagement grow higher and they (the students) seem to know a lot of K-pop stars that I don't even know," she says. 

So what is K-Pop?  

K-pop is typically used to describe “idol music” made by artists trained by entertainment companies to become pop music stars. K-pop includes upbeat pop, dance music, and ballads. It can incorporate a variety of influences, including reggae, hip-hop, salsa, and other types of music. The biggest trending K-pop band at the moment is - BTS  Bulletproof Boy Scouts 

BTS stands for the Korean phrase Bangtan Sonyeondan, which translates literally to 'Bulletproof Boy Scouts'. According to member J-Hope, the name signifies the group's desire "to block out stereotypes, criticisms, and expectations that aim at adolescents like bullets". 

More and more students across the country are taking up Korean as a language, as well as more Schools widening their language subject selection. Which is K-Pop music to our ears... 

The Australian Department of Education released a program called Foreign Language EducationWe now see more the 10,000 students learning Korean across 67 secondary and primary Schools. As well as the School of Languages courses available to students by online correspondence or weekend classes.  

Support Centers such as The Korean Education Center offer plenty of assistance right across the industry. Such as: 

 
Our Language Immersion Programs are tailored for students who are deeply passionate about improving their language skills through full cultural and linguistic immersion. By engaging in intensive language study while living with a host family, participants can expect a highly effective and enriching experience that significantly boosts their language proficiency. 

We are thrilled to expand our program destinations worldwide! Join us as one of the first students or groups to travel to Korea and experience the Korean Wave (Hallyu) firsthand. 

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